Global Conversion Emergency Rate

I want to tell you about a trick I learned that immediately transformed my marketing for the better. I remember when and where I learned about this and I guarantee you have encountered this problem before. Emergencies make the world go around, especially if you are the one responsible to solve it. I believe this will resonate with you instantly.

“In the land of the blind, the one eyed man is king”

This phrase explains everything we need to know about marketing. 

Knowing just a little bit more about a subject makes you better than average.

This trick I’m about to tell you made me go from blind to one eyed man status. 

To be completely honest, that’s all you need to crush your competition.

Emergencies Make The World Go Around

Emergencies are the main reason problems get fixed.

Because if you don’t erase them. They’ll erase you.

Think about the toughest times you had to encounter. These are not bad times, these are times to fix stuff.

Imagine laying in your bed. 2 AM. Raining outside.

You couldn’t be happier to be in bed. Warm and comfortable.

It would be a crime to take you out of the bed.

Suddenly, a knock on the door.

It’s a mafia boss.

He runs up to you. Points a gun at your head. And tells you this:

‘You gotta fix my marketing. My conversion rates are below 1%. 

If you don’t fix this in this the next 30 minutes, I’ll shoot you.’

Most likely your reaction would be:

‘Well … I wasn't expecting this right now Mr Mafia Boss. Good thing I’m a marketing master. So it should be easy to fix this.’

Also, I’m kind of very … very comfortable and I wanna go to sleep. 

So let’s get this out of the way. ASAP.

Calm, cool and collected. You’ve done this countless times.

You get out of bed. Dress up. And inform the mafia boss that you’ll fix it in the next 30 minutes.

Fix Your Marketing

It’s easy to look at something and say what’s wrong with it.

It’s another thing to look at something and instantly come up with 10 different solutions.

The trick is simple. You will only make money if you solve problems.

You will only solve problems if you have emergencies.

The majority of people are aware of the problems. They simply ignore them.

“Problem ignored. Problem multiplied”

Marketing is exactly like this. Understand that emergencies are problems waiting to happen. You have to be the guy ready to solve them.

If you are extremely good at spotting these before they happen. You will be extremely well paid.

No one wants to work with someone that mastered complaining.

Everyone knows how to do this. This is not a high paying skill.

Don’t be the solution killer. Be the problem solver.

People will like you and respect you.

Don’t get me wrong. 

Mr Mafia Boss might be happy with your amazing work.

But he’ll keep coming for more.

And you gotta be combat ready.

Marketing is like a sword. 

The more you sharpen. The better it gets.

Talk soon,

Paulo Pestana

P.S. Want to know how to turn emergencies into money and become the person that solves all problems?

Get in touch with my agency today. If we’re a good fit I will personally take a look at your company and your marketing, come up with a strategy of what I’d do differently and discuss it with you in depth on a call.

No cost, no obligation.

If you want to work together I’ll tell you exactly how that works, if you don’t want to work together that’s fine too. No hard selling, no pressure, no annoying sales tactics.

Sounds good? Then fill out this form https://www.acamarketingautomation.com/free-marketing-analysis

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